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Used to be you had to please your customers, your investors, and the press. What happens when your customers are your investors and your press?
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Scooped by Martin (Marty) Smith |
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Yes customers will be in our "face" via social media marketing in 2013. As our guest bloggers from Softwae Advice proved in their Twitter social customer service survey, even big brands are not ready:
http://www.atlanticbt.com/blog/social-service-how-social-media-is-changing-customer-service/