Learning Claris FileMaker

Last week, Claris announced two exciting new initiatives, the first a new Software as a Service (SaaS) platform called Claris Studio, and the second a new program for helping Claris users get the most out of their solutions.

The Problem Solvers Circle is, “a development platform that lets you take advantage ... (more on the post)

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Our goal was to make technology easier to use and more accessible without limiting the imaginations of our talented developers or the sophistication of their applications.

Since that time, the world has caught up with our vision.

The ability to develop powerful software that solves clear problems within a business or industry has only become more valuable.

The economy is going to be defined by the companies that harness technologies to transform the way they work.

At the same time, the supply of web, mobile and app developers have not kept up with the demand.

This means many companies will struggle to keep up unless we can bridge the gap between their skilled workforce and their technology needs.

The idea of a Workplace Innovation Platform was created to address this exact problem by empowering everyday problem solvers.

We also find ourselves at a point in software development where an entire universe of cloud services can deliver even more sophisticated solutions to these problem solvers, so long as they can easily connect them with their own apps.

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Claris’ VP of worldwide marketing and customer success shares story of FileMaker’s rebirth as Claris

Large or small, a company that decides to change its identity faces a massive undertaking.

The time and effort required means the entire company and product vision must be fully aligned, with the full team excited for and passionate about the undertaking.

Point being, it’s not a choice made lightly, particularly if you are one of those companies that’s been around long enough to know exactly what you’re getting into.

Our brand, FileMaker, is one that carries so much rich history.

The company created and defined the Workplace Innovation Platform and has grown to over 50,000 customers and more than one million end-users.

There was only one problem: FileMaker, with its component names of “File” and “Maker,” was simply too specific to span the customer experiences that we want to create in our next 20 years.

For that reason, we decided to choose a new identity.

We chose the name Claris for several reasons.

Learn more reading FileMaker / Claris blog posts