46 Rules of Genius, The: An Innovator's Guide to Creativity | Peachpit | iSchoolLeader Magazine | Scoop.it
Marty Neumeier, acclaimed author of The Brand Gap and other books on business creativity, has compressed decades of practical experience into The 46 Rules of Genius-46 glittering gems that will light your path to creative brilliance. This is an essential handbook for design thinkers, entrepreneurs, innovators, artists, marketers, educators, and creative leaders in every field.The rules in this book are timeless. None of them are new, yet they can help you create something new.