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Rescooped by michel verstrepen from BI Revolution
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Content Curation: 7 Reasons Why You Must via @HaikuDeck

Content Curation: 7 Reasons Why You Must via @HaikuDeck | information analyst | Scoop.it

We shocked a SEO Meetup suggesting 90% curation to 10% content creation. This deck explains why you MUST curate content. Content curation is a CSF (Crtical Success Factor) for online marketing.

7 Reasons You Must Curate Content
* Can't Create Sustainable Online Community Without Curating.
* Reach.
* Costs.
* Digitally Listening (is different).
* Authority.
* Tribes.
* Sustainable Online Community (so important its worth two listings).

Content curation is how you TEST and so protect your site's content creation. Content curation lowers your content creation costs and insures your current SEO ranks. Bet you agree, after flipping through this Hailku Deck (slides) content curation is a CSF (Critical Success Factor) for digital marketing.

Promise to follow with a deck on our favorite tools for content curation with @Scoop.itat the top of the list.


Via Martin (Marty) Smith
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Rescooped by michel verstrepen from Curation, Social Business and Beyond
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Nielson Report: What's Really Happening on Social Networks

Nielson Report: What's Really Happening on Social Networks | information analyst | Scoop.it

Interesting and very informative piece by Brian Solis for Social Media Today.

 

This is part 6 of a series of posts where Brian introduces his new Book The End of Business as Usual.  

 

I must tell you that if you haven't gotten a copy of this book, you should, it is excellent, timely and relevant!

 

To paraphrase - social media is becoming part of our cultural fabric and even as we witness businesses, governments, sports teams, and almost every organization socialize communication efforts today,

 

****much of what we see is merely the beginning of something that will one day become something far more important than the medium itself.

 

****it is about how people are spending their time, interacting and connecting with one another, and what happens as a result.

 

To demonstrate the point, there are some profound findings from the recently released Nielsen Social Media Report.

 

Curated by JanLGordon covering  "Content Curation, Social Media & Beyond"

 

http://bit.ly/o0nGrH

 


Via janlgordon
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