Food for thought from Toddi Gutner for Business2Community:
I found this piece particularly interesting and wanted to call your attention to it. It's one of those things we all experience everyday, but do we really stop to ask ourselves this question:
****Are You Mobilizing Communities or Just a Voice in the Crowd?
I've personally covered events online, tweeting the main points live and although I was able to filter and capture the essence of what was going on, I had to go back and really absorb the information and then try to apply it to my business effectively. (not always an easy task) :-)
It's a juggling act but one I think we're all experiencing on one level or another.
Excerpt:
Continuous Partial Attention (CPA) is the process of paying simultaneous but superficial attention to a number of sources of incoming information.
This term, coined by writer and consultant Linda Stone in 1998, aptly describes the scene at the recent Council of Public Relations Firms Critical Issues Forum on Social Revolution:
This is what particularly caught my attention:
**What was the unintended consequence (UC) - these being outcomes that are not intended by a purposeful action?
**They can be positive, negative or have a perverse effect contrary to what was originally intended.
****So are there any unintended consequences to compulsively tweeting from an event or otherwise?
This is a question I have yet to answer. It is sort of like waiting to see what the side effects of a drug will be years after it has been approved.
One UC of CPA may be that peoples’ attention spans (already truncated by USA Today and sound bite television) and
**related ability for analytic thought will be reduced to nanoseconds.
I'd love to hear your Thoughts?
Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"
I just rescooped this article because I found it in another source, but here I look further into your collection and find it. I'm curating on the topic information overload and coping skills. I believe that curation can help you pay attention. I experienced this myself .. I was a conference. Many people were tweeting. I was tracking it with storify - doing content curation in real time with twitter versus tweeting helped me pay attention, quickly put together a coherrent record of what happened and make it unstandable to people not in the room.
@BethKanter
I have covered a few conferences in real-time and it definitely makes you pay attention on more than one level. Being able to put it in a cohesive manner helping people understand what's happening is an art in itself and something you do very well.
In this video, natural language processing expert Russell Wright from Theme Zoom explains the difference between premium curation for corporations and curation for small businesses.
There is some very good information for small businesses.
Here are a few things Russell talks about:
He suggests tools for aggregating information, (he mentions Curata a lot for corporations and he has a relationship with them and it almost seems like he's plugging them a lot, but stick with it, you might find one or two things that will help you along the way).
Here are a few things he talks about:
**how to have the right site architecture for good SEO
**adding context, how to use curation to show your expertise using the monitization model, he explains this in more detail.
**Provide a better valued insight or create a new conversation, give your opinion on the content you're curating, find a creative way to add meaning without going overboard.
**You have to be clear about what service you're providing, reduce your topics and themes by only having 4 or 5 keywords so you are continually providing valuable information to your audience.
**Don't be too broad, match your topic with your brand message.
This is a great article on curation from Finger Tips Music. There is much confusion out there, some people say content curation is just a buzz word, it is so much more and what I've highlighted below is just the tip of the iceberg.
Curated by JanLGordon covering Content Curation, Social Media & Beyond
Here's what caught my attention:
Curating is not just filtering
****Curators must keep selections to a rigorous minimum.
**One long-running model is the site Very Short List, which selects but one thing a day to inform you about.
****The difference between filtering and curating is, however, more than quantitative.
******A curator aims to present web content in a manner that removes it from the medium’s inherent endlessness as well as its relentless robotic-ness.
****** This can be done only with the care and attention of an individual intelligence.
*******A curator, alive to context and nuance, has a voice, a sensibility, a vibe; there is something inherently idiosyncratic about curating.
Great article on how to find hidden treasures using answer sites, a great resource for finding content.
Written August 25th, 2011 • By: Arnie Kuenn • Content Marketing
"Answer sites might just be the perfect marriage of social media and search."
The basic concept behind an answer site is that people can post a question hoping to get it answered by someone knowledgeable in the subject matter. The answers can be powered by public knowledge with consensus determining the “best” answer. Answer sites offer users the ability to be both the inquisitor and the expert.
Generally, in human — shall we say, analog — interaction, we can answer each others questions based on our personal experiences. Answer sites make it possible to do this on a massive scale. This often means that the turnaround for a question is relatively fast; many questions get answers in less than a day. In fact, most questions have already been asked and answered, so getting an answer to common questions can be almost instant.
Great post written by Eric Brown for Social Media Explorer - This is what caught my attention:
Curation — the act of human editors adding their work to the machines that gather, organize and filter content.
“Curation comes up when search stops working,” says author and NYU Professor Clay Shirky. But it’s more than a human-powered filter.
“Curation comes up when people realize that it isn’t just about information seeking, it’s also about synchronizing a community.”
Part of the reason that human curation is so critical is simply the vast number of people who are now making and sharing media.
“Everyone is a media outlet”, says Shirky. “The point of everyone being a media outlet is really not at all complicated. It just means that we can all put things out in the public view.
This is a glitch in search today but someone is building a better mousetrap and we just have to live with the noise for the time being.
Hopefully those of us who curate are helping people find good, relevant pieces on a particluar topic as things evolve.
Intro:
Like it or not we are a search driven society. Thus this post could have easily been titled, "Content for content's sake" or "Crappy content for search engines", or "The difference between worthle.
Good content takes time. Good content that we may value, may take even longer to produce and in some cases may take longer to find. Why? If the person who has authored it has not written equally for search engines as well as for their audience, and if it doesn’t possess the ”right” linkage and properties that meet Google’s search algoritham-it may fall quietly by the wayside. Thus we have more noise than signal and more of a glut of worthless, search friendly content.
I really liked this article by Romain Goday from Darwin Ecosystem about content discovery tools and particularly the way he described the element of the "human touch" and why they go hand and hand.
His description of the human part of the equation eloquently describes the process of a content curation.
Intro:
Content discovery tools have been trending towards taking over an increasing part of the selection process by filtering out information.
Content Selection Should Remain a Vital Part of the User Experience
Excerpt:
While tools carry the advantage of computing and aggregating information quickly on the user’s behalf, the user possesses a number of natural skills that tools cannot adequately take the place of.
Here are a few of the most important ones, as they relate to selecting and identifying relevant content:
Users are contextual thinkers:
The relevance of a piece of information depends highly on the context of the informational need.
The motivation and goal of the user determines what information is important and what information is not.
Users possess relevant expertise: The user’s expertise helps them to predict the implications of a particular event.
It also allows the user to identify anomalies that take place in the usual development of an event based on their experience with the topic.
Users make sense of patterns: The human brain can easily understand the relationships between multiple events.
This ability to interpret patterns is critical to understand and identify what is going on and how it’s developing.
Curated by JanLGordon covering "Content Curation, Social Media & Beyond"
This article was written by Marshall Kirkpatrick for ReadWriteWeb
You make data. A lot of it. From Web browsing to link sharing to photos published online, from phone bills to medical records to online banking - almost all of us produce an incredible amount of electronic data that slips right through our fingers...
Here's What Went Live 10/19 In case you didn't see it: Very exciting!
Singly 1.0 began rolling out to developers Oct. 19, 2011
****Those first users will be able to build apps that search, sort and visualize contacts, links and photos that have been published by their own accounts on various social networks but also by all the accounts they are subscribed to there.
****Want to search the contents of every link shared by every person you're subscribed to on Twitter (at least as far back as Singly can access)?
****Want to make a slideshow of all the Instagram photos your contacts have posted that have a certain hashtag in them? Or were on a weekend? Or whatever other criteria you can think of? Those kinds of things are possible now.
This post was written by Tony Karrer from Aggregage
He has some interesting things to say about an article he read by Ville Kilkku, which was all about the future of content curation, the title of the piece he's referring to in this post is "Klout, Triberr, paper.li, and the future of content curation".
Intro
He says,
"Reading this article made me realize that people curation should be a lot of what we are really talking about here. But before I get to that, let me step through what he talks about. He takes us through a few different models of content curation. I’m going to need to compare these to my post on Marketing via Aggregation, Filtering and Curation – Tools and Resources to see if this classification changes things."
He then talks about three major trends in content curation:
From individual content curators to crowdsourced content curation: Individuals cannot keep up with the pace of new content, even though they have better discovery tools than before. Crowdsourcing can, although it is not suitable for promoting radical new ideas: the dictatorship of the masses is unavoidably conservative.
From manual to semi-automated content curation: Individual content curators are forced to automate as much of the process as possible in order to stay relevant. From content curation to people curation: When there is too much content, you vet the content creators, manually or automatically. Those who pass get exposure for all of their content.
What caught my attention:
How do these trends interact? Social networking of the content creator is vitally important in order to create an audience as isolated content becomes increasingly difficult to discover and curation focuses on people instead of individual content. Build it, and they will come, is dead.
Great article on how to find hidden treasures using answer sites, a great resource for finding content.
Written August 25th, 2011 • By: Arnie Kuenn • Content Marketing
"Answer sites might just be the perfect marriage of social media and search."
The basic concept behind an answer site is that people can post a question hoping to get it answered by someone knowledgeable in the subject matter. The answers can be powered by public knowledge with consensus determining the “best” answer. Answer sites offer users the ability to be both the inquisitor and the expert.
Generally, in human — shall we say, analog — interaction, we can answer each others questions based on our personal experiences. Answer sites make it possible to do this on a massive scale. This often means that the turnaround for a question is relatively fast; many questions get answers in less than a day. In fact, most questions have already been asked and answered, so getting an answer to common questions can be almost instant.
This is a glitch in search today but someone is building a better mousetrap and we just have to live with the noise for the time being.
Hopefully those of us who curate are helping people find good, relevant pieces on a particluar topic as things evolve.
Intro:
Like it or not we are a search driven society. Thus this post could have easily been titled, "Content for content's sake" or "Crappy content for search engines", or "The difference between worthle.
Good content takes time. Good content that we may value, may take even longer to produce and in some cases may take longer to find. Why? If the person who has authored it has not written equally for search engines as well as for their audience, and if it doesn’t possess the ”right” linkage and properties that meet Google’s search algoritham-it may fall quietly by the wayside. Thus we have more noise than signal and more of a glut of worthless, search friendly content.
I just ran across this post from August 10th, I didn't see this before and maybe some of you didn't. The new personalization layer in News360 is still automated, but it harnesses the user's own human qualities.
Here's an intro:
"News360, a news reader app available on most mobile devices and tablets, has just announced version 2.0, which adds a layer of personalization to the news shown to each user, whereas it was just an aggregator before."
News360, a news reader app available on most mobile devices and tablets, has just announced version 2.0, which adds a layer of personalization to the news shown to each user, whereas it was just an aggregator before. The update also launches a beta Web version of the service, so you can use it on the desktop. Finally, the new version adds a timeline view, which allows you to track a story's development over time.
When News360 launched, it simply pulled in coverage of stories from multiple sources, like Google News does, as well as Twitter discussions of the topic. It offered a few ways for users to go more in-depth, with image galleries, great definitions of terms and the ability to manually add more personalized feeds by topic. It certainly provided more content than a human-curated service, like Newsy, but it lacked that human quality of editorial discernment. The new personalization layer in News360 is still automated, but it harnesses the user's own human qualities.
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I have covered a few conferences in real-time and it definitely makes you pay attention on more than one level. Being able to put it in a cohesive manner helping people understand what's happening is an art in itself and something you do very well.
Are there unintended consequences for compulsively tweeting? Read on....