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realmatthewpaul's curator insight,
November 13, 2019 3:50 PM
For celebratory events like that of the National Novel Writing Month, bringing awareness to the matter through social media which the general populous utilizes on the daily allows for traction to be made through a marketing and attendance standpoint. This entire article in itself is providing readers informative details towards what the month will have in store regarding the event, sparking intrigue and excitement towards it. The headline is a strategic way of hooking the readers upon the first 20 seconds comprised of first impressions, encouraging them to partake in engagement towards the related activity!
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