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Scooped by Geoff Dodd
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Video Sales Letter Script

Video Sales Letter Script | Entrepreneurship | Scoop.it
From onlinecoursebusinessschool.online - October 6, 2022 7:04 PM

Need a VSL that converts? Here's how to write a video sales letter script yourself. Follow my questions to produce a VSL from this templat

Geoff Dodd's insight:
The VSL was invented by my friend and copywriting genius, Jon Benson. Jon is a true Californian beach lover. An actor, writer, voice guy. Jon Benson also created CopyPro software magic that uses A.I. or artificial intelligence to smartly syndicate A-lister marketing copy.

So you decide that you need great copy in your video sales letter script. OK, that's surely a starting point for outrageous success in any online business.

We provide you with a free, brief guide. It is customer focused, looking at who, demographically, is your avatar? Who is your ideal customer? What pain points and unsolved problems are they bemoaning and complaining about?

Then you simply present your best solution to the problem! Differentiate it from the inferior competition. Expand out the benefits of your solution.

Here's what I want you to do next: 

GO to the blog page posted and revealed above. It contains your instructions. Brief and concise. OK?

See you in the next amazing Scoop post for committed and serious Internet entrepreneurs.

The marketing manager.

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Scooped by Geoff Dodd
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Example Of A Top Selling VSL Video Sales Letter

Example Of A Top Selling VSL Video Sales Letter | Entrepreneurship | Scoop.it
From onlinecoursebusinessschool.online - July 20, 2022 9:06 PM

Expert copywriter Jon Benson's Example of a Top Selling VSL Video Sales Letter at Jon's CopyPRO site. Billion-dollar copywriter Jon Benson invented the VSL

Geoff Dodd's insight:
Entrepreneurs will always be keen to view an example of a top selling video sales letter. They know the value of a highly skilled copywriter, like Jon Benson, or John Carlton, or David Garfinkel, for example.

Jon Benson created the VSL and it took off rapidly to produce best-selling, highest conversion rates. Sales accelerated.

The well known financial newsletter of Agora Financial is The Daily Reckoning. I read it. The articles are provocative, indeed. Well, Jon Benson was the copywriter and entrepreneur who introduced the video sales letter to the chief publisher at Agora Financial.

Most online marketing works better with a VSL or video sales letter. Why? The visual cortex speeds up learning when you watch, say, a YouTube video or a Vimeo video. From childhood, we have enjoyed moving pictures.

The old format of long copy text has to give way to the new format of the video sales letter. People have simply become very lazy about reading a lot of words, say 1,500 words, in long copy comprised of text only.

The Copywriting Editor and Marketing Manager

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