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Everyone on social media is obsessed with influence. But how can you know for sure how influential you are? What does social media influence even mean – and how can you know when you’ve got it?
Via Alessandro Rea, Jesús Hernández
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Rescooped by Ramon Aragon from Information Technology & Social Media News |
Scoop.it!
Via Alessandro Rea, Jesús Hernández
Some people consider the number of followers, likes etc. as a good way to measure influence. But I honestly believe that numbers don’t mean a thing on social media unless they are backed up by other factors. Everyone can gather thousands of Twitter followers or Facebook Page likes. Many of them can be fake, bought or simply completely uninterested in your social updates or your opinions.
The truth is that the term is thrown around a lot, but even the most influential social media users have a hard time agreeing on an universal meaning for “social media influencer”. In my opinion, influence is all about engagementand how people are responding to your social media updates. Do you get lots of retweets and shares whenever you post a new update? Are people coming to you with questions and looking for your help? Are other social media users recommending you and your work?
Have a look and share!