A few weeks ago, one of the European crowdfunding leaders celebrated their two year anniversary. Alexandre Boucherot, co-founder and CEO of Ulule takes us back to the very beginning of this adventure and gives an outlook on 2013.
Launched in 2010 in France and now available in 6 languages, with 1500 projects financed and more than 4 million Euros collected, Ulule is an undisputed leader of participative financing in Europe using a reward-based model.
Their progress illustrates what an intense year it has been for crowdfunding: several projects collected record sums on Kickstarter, the American JOBS act politicized the subject by promoting equity, the sector was restructured around several professional companies, and, altogether, Ulule collected 3 million dollars in 2012, which is double the sum collected in 2011.