Ecom Revolution
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October 16, 2014

Ecommerce Revolution Daily Diary Thursday 10.16
Martin (Marty) Smith

2 Great Meetings Today
Ecom Revolution made progress with two meetings today. Visited my former Employer Atlantic BT, I was Marketing Director for two years before starting Curgami, and enrolled 4 dookies in the revolution.

Today's Ecom Daily Diary discusses enterprise crowdfunding, Jon Jordan, Matt Lemke from Atlantic BT, Phil Buckley's 100 People To Watch in the Triangle and introduces four Duke University undergrads who will help define enterprise crowdfunding.

Also built a form so YOU can easily JOIN the Ecom Revolution.
http://bit.ly/ecom_revolution_google  

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April 9, 2013

Magento Plans New Versions E-commerce Software [+ Transition = BUMPY]
Martin (Marty) Smith
Internet Retailer - Technology/E-commerce Platforms - Magento plans to introduce new versions of its e-commerce software (E-commerce Platforms - Magento plans to introduce new versions of its e-commerce software http://t.co/obc2CbAEj4...
Martin (Marty) Smith:

Good Time For A Magento Checkup
Magento is planing an extensive update and transitioning older versions o the software to newer promies to be a true pain in the you know where. Atlantic BT (http://www.atlanticbt.com ) recommends consulting a guide as transitions of this magnitude can cause issues.

Good time to have someone you trust look under your Magento HOOD and know how transition will impact your ecommerce website.  

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January 25, 2013

What is a Unique Selling Proposition and Why You Need One [VIDEO - Feedback Requested]
Martin (Marty) Smith
ScentTrail Marketing is about what is happening NOW in Internet marketing.
Martin (Marty) Smith:

Atlantic BT is working with Ryan Shelley (@barnapkins) to create short videos about Internet marketing. We've been tweaking the format and have learned a few things including:

* Standing up is better than sitting down (more energetic).

* Short is better than long (duh).

* Graphics and b-roll footage help pick up the pace.

* Important to address the camera.


We just tested only having ONE person speaking instead of two. My concern is two people becomes strange. It feels like WE (the two people on camera) are having the conversation instead of sharing with the viewer.

I think two people work here thanks to Ryan's editing. What do you think? One person talking to the camera or two people where there is an onscreen moderator (a guide), but most of the talking comes from one of the two? 

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Kevin Rutherford's comment, January 28, 2013 8:44 PM
I agree that having two people helped get the conversation started, but to much time of both people can be a distraction. You hit the right balance. I think watching how a television news broadcast is shot can be helpful in determining what the right balance looks like.
Martin (Marty) Smith's comment, January 31, 2013 5:09 PM
Thanks Kevin. We are still testing.
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