Your new post is loading...
In today’s climate of radical transparency where everything your business says and does is subjected to scrutiny, the most valuable way to attract leads and sales is through education and trust. The vehicle for education and building trust is content marketing.
What Delivering Real Value Means Today
Real value is manifested in the content you inspire, create and publish.
Informative, helpful content that educates your buyer and helps them decide on their purchase.Informed customers make better decisions.Better decisions make happy, loyal customers.Happy, loyal customers are inspired to tell others....
Via Jeff Domansky, Mark E. Deschaine, PhD
Kathi Kruse covers the four fundamentals of real content marketing value.
add your insight...
188