E-Learning-Inclusivo (Mashup)
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E-Learning-Inclusivo (Mashup)
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Quality Beats Quantity for Social Media

Quality Beats Quantity for Social Media | E-Learning-Inclusivo (Mashup) | Scoop.it
"How important is the follower count on your social media?". Hint: quality beats quantity, but there's more to it than that!

Via janlgordon
janlgordon's curator insight, February 16, 2017 7:55 PM

I selected this article from Curatti written by Jenn Herman because it provides a close look at the types of social media followers your business needs to have.

 

It's important to have a community that is invested in your brand.

 

The Importance of Quality Social Media Followers

 

While you can grow a large audience quickly this may not necessarily be a benefit to your influence online. I agree that is it better to focus on the quality of the follower and not the big numbers.

 

Herman explains how to attract authentic followers who are interested in what your business has to offer.

 

Here's what caught my attention:

 

  • The number of followers still matters if you want your content to be shared. They key is to have a targeted audience who will spread the word.

 

  • Instead of focusing on higher numbers produce quality content instead. Along with this provide great social customer service.

 

  • Set realistic goals on your social platform growth. For example, a ten percent increase each month. This is subject to fluctuations and changes as you monitor your accounts.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/gjZC3095h6x

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Here's How to Use Content Curation as a Powerful Brandbuilder

Here's How to Use Content Curation as a Powerful Brandbuilder | E-Learning-Inclusivo (Mashup) | Scoop.it
Part of a good content marketing strategy, content curation is the art of finding, selecting, and sharing the best, most relevant content related to a particular theme or topic.

Via janlgordon, nicoleta susanu, Lydia Gracia
Lydia Gracia's curator insight, February 26, 2014 8:45 AM

Magnifique infographie sur le pourquoi du comment de la Curation de Contenus dans une stratégie de Branding.

Ignacio Fernández Alberti's curator insight, November 12, 2014 1:29 PM

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Ignacio Fernández Alberti's curator insight, November 12, 2014 1:30 PM

agregar su visión ...

Rescooped by juandoming from Corporate Social Responsibility #CSR
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Here's How to Use Content Curation as a Powerful Brand Builder

Here's How to Use Content Curation as a Powerful Brand Builder | E-Learning-Inclusivo (Mashup) | Scoop.it
Part of a good content marketing strategy, content curation is the art of finding, selecting, and sharing the best, most relevant content related to a particular theme or topic.

Via janlgordon, Dolly Bhasin , María Florenzano
Lydia Gracia's curator insight, February 26, 2014 8:45 AM

Magnifique infographie sur le pourquoi du comment de la Curation de Contenus dans une stratégie de Branding.

Ignacio Fernández Alberti's curator insight, November 12, 2014 1:29 PM

agregar su visión ...

Ignacio Fernández Alberti's curator insight, November 12, 2014 1:30 PM

agregar su visión ...

Rescooped by juandoming from TECNOLOGÍAS DE LA INFORMACIÓN Y LAS COMUNICACIONES
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Why Smart Social Marketers Think Mobile First

Why Smart Social Marketers Think Mobile First | E-Learning-Inclusivo (Mashup) | Scoop.it

Via janlgordon, Lauren Moss, Francisco Pontes Estevan
Manú Iñaki's curator insight, February 11, 2014 2:33 PM

Los usuarios de smartphones son importantes para la mercadotecnia

 

willdonovan's curator insight, February 27, 2014 7:42 AM

INFOGRAPHIC ALERT: The Social Case for Mobile 1st

Brenton Millers's curator insight, March 28, 2014 12:48 AM

This info graphic created by Unified shows statistics of how social marketers target people on a mobile platform.