e-commerce & social media

Are brands measuring the wrong type of engagement? Here's a simple case study using Red Bull as an example for how to take reach further.

Blog post at How To Write Better :

Heaven forbid that I should harp on about the old features and benefits  number again, but something I read in my fellow Canadian, Toro[..]

Picture this:You walk into a networking event. Your pockets are stuffed with your high-quality matte business cards. As you walk in, you get excited by the thought of everyone falling in love with