13 Sales Stats That Unveil What's Influencing Purchase Decisions [Infographic] | e-commerce & social media | Scoop.it

What influences a purchase decision today? Find out with in this infographic from BigCommerce.


There's a lot of talk around the changing sales landscape. But this evolution is driven by one important factor: the customer.


The way people buy products or services has dramatically changed over the years. Fortunately, the folks at BigCommerce analyzed a range of ecommerce sites to give us a broader understanding of what people value when shopping online. While these findings may be specific to online ecommerce shops, we believe there's some valuables lessons here for everyone in sales.....


Via Jeff Domansky