e-commerce & social media
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e-commerce & social media
How optimization of a website creates better opportunity to be found by search engines
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KEYWORDS - Targeting, Density, and Cannibalization VIDEO

KEYWORDS - Targeting, Density, and Cannibalization  VIDEO | e-commerce & social media | Scoop.it
Enough has changed about keyword targeting that it's high time we offered a refresher. In today's Whiteboard Friday, Rand lays out best practices for targeting, and clears the air about density and cannibalization in today's world of search.
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6 Ways to Earn Higher Rankings Without Content Creation

6 Ways to Earn Higher Rankings Without  Content Creation | e-commerce & social media | Scoop.it
Content is certainly important, but we have to remember all the other tools we have for improving our rankings. In today's Whiteboard Friday, Rand covers six great methods that don't even involve content marketing.
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5 Tools to Check Your Website Rankings in Google

5 Tools to Check Your Website Rankings in Google | e-commerce & social media | Scoop.it
Since the advent of the Internet, thousands of entrepreneurs around the world have come out of the wood works to claim their piece of the virtual pie.
Bill Gassett's curator insight, January 26, 2014 11:46 AM

Use these five tools to keep tracking of your rankings online.

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NAME - Does Google Think Your Brand Name Is A Local Search?

NAME - Does Google Think Your Brand Name Is  A Local Search? | e-commerce & social media | Scoop.it
I've been wanting to document this for a some weeks, but between awesome clients, the awesomeness of Moz work and other engagements, I just haven't been bloggin
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Ranking - Ranking Is All About Social

Ranking  - Ranking Is All About Social | e-commerce & social media | Scoop.it
Google loves awesome content, it’s always been a massive part of how their search algorithm works.
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