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Google’s latest Panda algorithm will not spell the death of press releases. Rather, it will ensure they contain higher-quality content that consumers and members of the media are looking for, say major wire services.
Google rolled out Panda 4.0, an algorithm designed to prevent sites with poor-quality content from ranking high in its search results. While the company has updated Panda several times throughout the years, a recent report by Search Engine Land claimed wire sites lost "significant rankings" on Google, between 60% and 85%, after the most recent update....
Via Jeff Domansky
When it comes to Panda 4.0, no news is bad news. News releases with useful information and valuable content will still deliver but it's bad news for link-stuffing.
I'm sure I'm not the only person who asks this question, but, "What about what 'we the people' think is 'good content'?"
In this article, I read the phrase (something about), 'what Google considers good content'. Actually I think this is another case where Google is stacking the deck and putting this business of internet marketing more out-of-reach or normal people.
It's not their right to determine what's 'normal'. What are they going to do next, start penalizing us for spelling and punctuation?