How to Research Ideas for Your Lead Magnet

• Ahrefs Content Explorer: Search the Ahrefs Content Explorer using relevant keywords, and it'll show you a list of the most frequently shared content on that topic. 
• Competitor analysis: A simple way to find proven ideas for your email list lead magnet is to analyze your closest competitors and their lead magnets.
• Amazon Kindle and Udemy: You can find thousands of e-books and video courses on the Amazon Kindle store and Udemy. 
• Quora, LinkedIn, Reddit, and industry forums: Just look for relevant discussions and keep an eye on the questions people are frequently asking.
• Your audience: If you already have an audience, the best way to find ideas is to ask them what they need. You'll be surprised by the insights this small activity generates.

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