"When marketers jump on Twitter for the first time, they wonder why they don’t get an overwhelming response to their initial tweet. Soon they learn that they must develop a following?"
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digital marketing strategy
Think | Visualize strategic marketing planning Curated by malek |
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"When marketers jump on Twitter for the first time, they wonder why they don’t get an overwhelming response to their initial tweet. Soon they learn that they must develop a following?"
Rescooped by malek from BUSINESS and more |
More Than One Way To Communicate
Of course, communication can take many forms. For example, you can reply to emails when you have time, rather than chain yourself to a device to reply to every one when it arrives.
In that vein, Gray compares Stratten’s insistence about using Twitter primarily for real-time communication to be “like saying all conversations should be on the phone.” He further points out that email or letters (what he calls asynchronous communication) are valid forms of communication.
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Leadership may be defined in part as a process of influence.
Strangely, as I was searching for definitions of leadership I saw this list of leadership synonyms on Dictionary.com: authoritativeness, influence, command, effectiveness; sway, clout (emphasis mine).
However, many may know of another spelling: Klout with a “K”
Klout defines itself as the arbiter of social media influence. In their words, they provide The Standard for Influence. When the company recently unleashed their new algorithm, many people in social media saw their scores radically drop. For those schooled on this “credibility” framework, it was disorienting or irritating...
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Are you looking for fresh ideas to improve your Twitter marketing?
We sought out hot Twitter tips from the pros. Keep reading for inspiration.
Now’s not the time to let your Twitter marketing go stale.
Twitter has already grown more in the last 9 months than in the last 5 years and this trend is expected to continue.
How does Twitter fit into your social media marketing? Here are 17 Twitter marketing tips shared by Social Media Examiner’s writers.
Improve Your Tweets...
Rescooped by malek from SOCIAL MEDIA, what we think about! |
"The numbers speak for themselves and do not betray the poor quality that is provided by most companies in the area of social media. To convince you, read this article, which says a lot, supporting figures!"
There’s a lot involved with building your social media presence–so much so, that it’s easy for small business owners to feel overwhelmed and become unsure of what they should be focusing on. And then you come across some startling stats that show just how big the disconnect really is.
I present you with three social media stats to ponder. Think about how they may reflect your own social media strategy.
Rescooped by malek from SOCIAL MEDIA, what we think about! |
Maybe the numbers aren’t rolling in as much as you would like. That tweet you sent out isn’t getting the same number of CTR’s as the same tweet would a month ago, or you’ve simply ran out of ways to write about improving the Twitter experience.
I know how you feel; I’ve been through it a few times before. All the tweets in your timeline are looking the same, and the tweets you are sending out aren’t improving the situation.
You’re in a rut, tired, and ready to call it quits. There’s nothing wrong with feeling this way, and it is often times an unspoken truth amongst the Twitterati. So how do you battle through this stage of your social media management and experience? Here are a few tips that I’ve found help a lot, and keep you going when nothing is looking up...