According to tech research company Gartner, enterprise social networks will soon become the primary communication channels for noticing, deciding or acting on information relevant to carrying out work. By 2016, it reckons that half of large organizations will have internal Facebook-like social networks, and that 30% of these will be considered as essential as email and telephones are today. It estimates however that through 2015, 80% of social business efforts will fail to achieve what they set out to do....
Via Jeff Domansky, Pedro Barbosa
Fail Sniffing is a great value tool --> trend
Pedro Barbosa |www.pbarbosa.com | www.harvardtrends.com
Think your social strategy through.
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