“Effective decision making is more important than ever. 65% of executives have to make more complex decisions today than they did two years ago, according to a Gartner study, and 50% of them experience greater pressure to justify the decisions they make.…
To put some context, the term ‘decision intelligence’ was popularized in Lorien Pratt’s 2019 book, Link: how Decision Intelligence Connects Data, Actions, and Outcomes for a Better World...
According to McKinsey’s findings, 72% of executives say that bad decisions are as frequent as good ones, and the average S&P 500 company wastes an average of $250 million a year due to ineffective decision making.”
This article focuses on DI and decision-making as part of a set of business processes that include not only being clear about the outcomes you want but also being clear about how you retrospectively examine your decisions.
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