From Brands To Communities - Understanding The Wiki-ization of Marketing | Curation Revolution | Scoop.it
From www.haikudeck.com - August 19, 2014 6:11 PM

As social media changes web marketint needw to inspire the kind of commitment, support and contribution made popular by Wiki-pedia. Market, create and communicate MOVEMENTS not simply SALES. Create and curate online community. Understand the Wiki-ization of Marketing.