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Scoop.it!
You now understand that you have to deal with how your customer chooses to consume your content but what do they really want? Whether you’d like to believe it or not, a mobile user will do all of the same things they’d do on a desktop as long as YOU make it easy and seamless … 
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Great post from fellow Curatti Editor of Chaos Greg Hickman about the different needs, wants and desires of mobile customers.
Timely for me as we begin to design http://www.crowdfunde.com .