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Journey To Unique & Uncontested
We are presenting ideas to a group of about 100 SMBs in Atlanta on 4.16. The BIG IDEA is don't attempt to play a sequential, incremental improvement game. That dog doesn't hunt anymore.
Discover BLUE OCEANS where you can create Unique and Uncontested business models that rule, evolve and win hearts, minds and loyalty fast and over time.
How can you discover Blue Oceans in your business vertical? We suggest "Disruption for Dummies" where you combine 2 or all of these surfable trends:
* Appification.
* Gamification.
* Social Shopping Nowists.
* Friends of Friends Marketing.
* Community.
