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SEO's Terminal Entropy - New Media Leaders

SEO's Terminal Entropy - New Media Leaders | Curation Revolution | Scoop.it
SEO as we've known and practiced it is terminally ill because of the 2nd Law of Thermodynamics. Entropy is killing SEO and that is as it should be.
Martin (Marty) Smith's insight:

Written in response to Is SEO Dying? Yes It Is http://www.digitalgossips.com/2013/05/is-seo-dying-yes-it-is.html by Munaz Anjum (@munazanjum) this post is an answer to a friend's question.


J. Nolfo (@JNolfo) asked if I thought SEO was dead or dying. The short answer is YES, but I did add a sixth force to the five SEO Killers Anjum noted:

* Mobile.
* Tech.
* Google.
* Social.
* Us.


The Master Blaster controlling force, I argue in the linked post on @NewMediaLeaderz is E N T R O P Y.

Therese Torris's comment, May 28, 2013 11:02 AM
I'd say SEO is dead, long live SEO ! There will always be a need for search and engines and search/discovery optimization in one form or another...
Martin (Marty) Smith's comment, May 28, 2013 1:33 PM
Therese is right. Until we plug in directly math will need to understand marketing and that means some level of technical SEO remains IMPORTANT.
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How Entropy Is Creating Web 3.0 Right Under Our Noses [Video]

How Entropy Is Creating Web 3.0 Right Under Our Noses [Video] | Curation Revolution | Scoop.it

Marty Note
Happy Black Friday to my friends still in e-commerce. Rock on guys (and girls).

This piece is about how the web is in a constant and relentless search for higher states of entropy and what that means for Web 3.0. Every Internet marketer knows something BIG is changing again.


Since BIG CHANGE is the only constant in my 12 years as an Internet marketer I wanted to spend the day thinking about WHY change seems to come in waves. 

Entropy is the answer and it is good news for the rebel alliance and bad news for institutional "Stars" of the web. 

Brian Yanish - MarketingHits.com's comment, November 23, 2012 11:29 PM
Marty, great post. Really enjoyed it.

I've said web developers of the future will need to start studying the history of open source software and how it changed software as we know it. The same thing is happening to the web. As we move to web 3.0 it becomes more web open source 3.0. User generated web development. Just look at a the amount of API's that are used across the web, throw in sites like https://ifttt.com and now you have user generated web development that is cross platform. Entropy cannot be contained.