Curation Revolution
55.0K views | +0 today
Curation Revolution
Content Curation

Curation Revolution

Curation the next web revolution.
Curated by Martin (Marty) Smith
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

Is Red Bull The Top Content Marketing Company in the World? - Jeffbullas's Blog

Is Red Bull The Top Content Marketing Company in the World? - Jeffbullas's Blog | Curation Revolution | Scoop.it
From www.jeffbullas.com - January 19, 2016 10:37 PM
The rise of content marketing means we must all become publishers. How do we do that well and what is the top content marketing company on the planet?
Martin (Marty) Smith's insight:

We answered this question in the affirmative in a siilar post for @ janlgordon Curatti blog in 2014: http://curatti.com/red-bulls-branding-lesson-media-companies-now/ 

http://curatti.com/red-bulls-branding-lesson-media-companies-now/

more...
No comment yet.
Sign up to comment
Scooped by Martin (Marty) Smith
Scoop.it!

Stop Solipsistic Marketing - 10 Tips via @Curagami & Curatti

Stop Solipsistic Marketing - 10 Tips via @Curagami & Curatti | Curation Revolution | Scoop.it
From www.curagami.com - June 30, 2014 11:24 PM
Is you digital marketing talking to itself about itself? Here are 10 Tips so your online marketing wins hearts, minds and loyalty. On Curagami & Curatti.
Martin (Marty) Smith's insight:

Tips On Curagami
http://www.curagami.com/featured/stop-solipsistic-marketing-10-tips/
1. Follow more followers.
2. Value & Curate User Generated Content ( #ugc ).
3. Find Your 1% Contributors & Give Them JOBS.
4. Follow & Brand Customers (like Red Bull Branding Lessons http://curatti.com/red-bulls-branding-lesson-media-companies-now/ )
5. Gamify UGC.

Tips 6 -10 are on Curatti
http://curatti.com/stop-solipsistic-marketing-ii-10-tips/

6. Build Community.
7. Curate 90%, Create 10%.
8. Create An Ask.
9. Use new #marketingchannels like #crowdfunding .
10. Use #newmarketing tools such as +Curagami, +Listly, +Haiku Deck, +Scoop.it  & +Paper.li.  

more...
No comment yet.
Sign up to comment
Scooped by Martin (Marty) Smith
Scoop.it!

Great Content Curators See Patterns Others Don't So Curation Is Highly Disruptive

Great Content Curators See Patterns Others Don't So Curation Is Highly Disruptive | Curation Revolution | Scoop.it
From curatti.com - January 16, 2014 9:40 AM
What Is Content Curation Curation is an active filtering of the web’s infinite content and it may be the most disruptive Internet marketing tactic. Curators do more than simply assign meta value via categorization.
Martin (Marty) Smith's insight:

Disruptive & Exploding Content Curation
Wish I could tell you I plan to write sentences that will resonate and define something like content curation in a helpful way. The plan is to LOVE what I do and want to share it as often and as many ways as possible almost everything after that is accident (lol). 

Content curation is about to explode. It has too, as Scoop.it's CEO Guillaume noted a good argument could be made that all content that ever needs to be created already has. This means the shift is to the curators.

I read something attributed to uber-curator Maria Popova. She supposedly said each time an Internet marketer uses the word "curator" real curators kill a kitten. Popova was being dramatic, but I take her point. 

Our "curation" is digital curation - the active filtering, theming and organizing of a monster fire hose of content pointed at all of us. Our ability to read and make sense of the world may mean we are all "curators". A contemporary life requires curation. 

Wish I could plan my day to create another piece of content as well received and helpful as this Curatti.com post, but it doesn't work that way. Better to focus on digging the ditch that needs digging than worrying too much about "viral marketing" or "legacy" content (is my thinking :). M  

 

more...
No comment yet.
Sign up to comment
Scooped by Martin (Marty) Smith
Scoop.it!

Curatti.com Launches To Move Content Marketing From Conversation To Conversion

Curatti.com Launches To Move Content Marketing From Conversation To Conversion | Curation Revolution | Scoop.it
From curatti.com - November 9, 2013 12:26 AM

One of the best Scoop.it curators, Jan Gordon, launched Curatti.com Editors of Chaos today. Jan's laudable mission is to increase relevance and knowledge while decreasing spam and the mount of info we all attempt to wrestle to the ground daily. Go Jan Go!

Martin (Marty) Smith's insight:

Great mission, great curators, writes and editors of chaos mean Curatti will quickly become an indispensible tool to separate wheat from chafe.

more...
No comment yet.
Sign up to comment
Scooped by Martin (Marty) Smith
Scoop.it!

Is Your Content Living A Resume or Eulogy Life? - Curatti

Is Your Content Living A Resume or Eulogy Life? - Curatti | Curation Revolution | Scoop.it
From curatti.com - July 22, 2014 7:23 AM

Is Your Content Heroic
Content needs to be great or Eulogy worthy as explained by David Brooks. Eulogy content creates foundation for community & User Generated Content curation.

Heroic content creates a foundation for an important ASK. You need to ask THEM (visitors, members) to share their content. Since we know a fraction of your visitors, 1% or less typically, are willing to share your content must be heroic. Here are places your content should be Eulogy worthy:

* About Page.
* Creation story.
* Movement Summary
* Testimonial Page.
* Ambassadors Program.

Learn more about creating Eulogy worthy content on Curatti:
http://curatti.com/content-living-resume-eulogy-life/

Martin (Marty) Smith's insight:

add your insight...

more...
No comment yet.
Sign up to comment
Scooped by Martin (Marty) Smith
Scoop.it!

Bang Red Bull's Branding Lesson BLOWS UP - 400+ Shares via Curatti

Bang Red Bull's Branding Lesson BLOWS UP - 400+ Shares via Curatti | Curation Revolution | Scoop.it
From curatti.com - April 3, 2014 9:10 AM

This post is about branding's journey from Tide in 1958 to Red Bull now with one inescapable conclusion - We Are All Media Companies Now. Thanks to everyone who is sharing our Red Bull Branding Lesson: We Are All Media Companies Now from Curatti.com. Post has reached a potential  audience of over several hundred thousand now thanks to shares.

So down a Red Bull and let us know how your company or brand is becoming a media company!

more...
malek's curator insight, April 3, 2014 6:02 PM

"Branding" Vs "Me Too",

One of the greatest confrontation in marketing wrapped up in an entertaining post. #HighFive 
Sign up to comment
Scooped by Martin (Marty) Smith
Scoop.it!

Startup Trends 2014 II Including Nest.com's $3.2B Sale To Google via Curatti

Startup Trends 2014 II Including Nest.com's $3.2B Sale To Google via Curatti | Curation Revolution | Scoop.it
From curatti.com - January 13, 2014 10:25 PM

Startups are fun, creative & may be our best hope. This second of a two part Curatti series covers startup trends from digital homes to wearable tech.

As I was putting the finishing touches on this second post in a 2 part Startup Trends 2014 for Curatti.com one of our featured Smart Home Startups @Nest sold to Google for $3.2B. Amazing.

More than 25 other cool startups covered some of them will be worth billions too :). M

more...
No comment yet.
Sign up to comment
About Follow us Resources Terms Mobile Features
Facebook
X
LinkedIn