Curation Revolution
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Curation the next web revolution.
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Social Shopping: Why Internet Marketing Is A Game - New @HaikuDeck & Book Outline

Social Shopping: Why Internet Marketing Is A Game - New @HaikuDeck & Book Outline | Curation Revolution | Scoop.it

Social Shopping
This new Haiku Deck is an outline for a book we hope to write over the next few weeks. I'm headed to Ohio State for several weeks of treatment at the james Cancer Center and NO WAY I sit on the bench during November (not going to happen).

If you would like to help PLEASE DO SO (lol). Many ways you can help including:

* Writing content to be included.
* Suggesting resources.
* Suggesting great interviews.
* Reading and editing (need lots of help there :).

I'm lucky to have smart, giving friends who I regularly TEST, a test they've never failed. Hope you will join me for the Social Shopping book writing journey. Writing and publishing a book is on my bucket list and I get things on that list DONE :). M (with help, lots of help) 

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50 Great Content Curators: Jan Gordon - via @CrowdFunde

50 Great Content Curators: Jan Gordon - via @CrowdFunde | Curation Revolution | Scoop.it

Jan Gordon Is 5 Minutes Ahead
Jan, CEO and founder of Curati.com Editors of Chaos, is always 5 minutes ahead. I write for Curatti (http://curatti.com/author/martinsmith/ ) and it has been a great experience one I strongly suggest to other writers.

Why did http://curatti.com/red-bulls-branding-lesson-media-companies-now/ go mega-viral with potential views approach half a million thanks to shares? Because Jan has a talent for language and shaping stories to BLOW UP.

Combine Jan's prescient 5 minutes ahead with her ability to make content blow up based on shaping it like a surfboard and you get a #mustfullow content curator and one of our 50 Great Content Curators.


@ janlgordon

janlgordon's comment, April 24, 2014 12:21 PM
Thank you Marty, I am truly honored to be among your top curators, humbled by your kind words. It's wonderful to work with you, to know you and to call you a friend.
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Shocked By Content Or Saved By Curation? via @gdecugis @markwschaefer @scenttrail

Shocked By Content Or Saved By Curation? via @gdecugis @markwschaefer @scenttrail | Curation Revolution | Scoop.it

Will content shock, a point where too much information chases too little attention, kill the inbound marketing golden egg laying goose? Maybe, maybe not.

Marty Note
Wrote thos post after reading @Guillaume Decugisexcellent Interest-based Content Curation Publishing: the cure for Content Shock?and Mark Shaefer's (@markwschaefer)equally as intriguing Content Shock: Why Content Marketing Is Not A Sustainable Strategy.

To understnad why I agree with both postions and that's possible you will need to read the ScentTrail Marketing post :).
http://www.scenttrail.com/content-shock-vs-curation/


Mentioned
@1918 Phil Buckley, @MarketingHits  @Brian Yanish - MarketingHits.com , @Curatti_  @ janlgordon 

ELISA TANGKEARUNG's curator insight, January 25, 2014 1:36 PM

....:)..funny sir..i already know what you mean..

3 month ago..

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From Brands To Communities - Understanding The Wiki-ization of Marketing

From Brands To Communities - Understanding The Wiki-ization of Marketing | Curation Revolution | Scoop.it

As social media changes web marketint needw to inspire the kind of commitment, support and contribution made popular by Wiki-pedia. Market, create and communicate MOVEMENTS not simply SALES. Create and curate online community. Understand the Wiki-ization of Marketing.



Martin (Marty) Smith's insight:

add your insight...


Martin (Marty) Smith's curator insight, August 18, 2014 6:55 PM

add your insight...

Sébastien Carensac's curator insight, August 19, 2014 5:26 AM

add your insight...


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10 Qualities of Effective Content Curators [3 From Scenttrail]

10 Qualities of Effective Content Curators [3 From Scenttrail] | Curation Revolution | Scoop.it

Here are 7 Tips From MoMA Curator:

1. Focus on Goals

2. Have Empathy

3. Be Careful, Cautious and Selective

4. Editorialize

5. Provide Attribution

6. Understand What’s Timely and Trending

7. Have an Eye for a Great Title


and 3 From Scenttrail (Martin Marty Smith on Scoopit)

8. Cast A WIDE Net, Curate Disparate Content.

9. Don't Forget OPC (Other People's Curation).

10. Use Rich Snippets to Consistently Theme Your Curation.

Cast a "wide net" pulling seemingly disparate subjects into your curation using our curatorial skills to create connection and synergy. Don't forget the most powerful content on YOUR network is THEIR User Generated Content (UGC) and curation. Rich Snippets don't recreate the content wheel but do them your curation creating a consistent blanket of meaning and value.

Added a comment about putting a title in front of a masterpiece in comments on Scoop.it:
http://blog.scoop.it/2014/02/13/7-qualities-of-highly-effective-content-curators/

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Great Content Curators See Patterns Others Don't So Curation Is Highly Disruptive

Great Content Curators See Patterns Others Don't So Curation Is Highly Disruptive | Curation Revolution | Scoop.it
What Is Content Curation Curation is an active filtering of the web’s infinite content and it may be the most disruptive Internet marketing tactic. Curators do more than simply assign meta value via categorization.
Martin (Marty) Smith's insight:

Disruptive & Exploding Content Curation
Wish I could tell you I plan to write sentences that will resonate and define something like content curation in a helpful way. The plan is to LOVE what I do and want to share it as often and as many ways as possible almost everything after that is accident (lol). 

Content curation is about to explode. It has too, as Scoop.it's CEO Guillaume noted a good argument could be made that all content that ever needs to be created already has. This means the shift is to the curators.

I read something attributed to uber-curator Maria Popova. She supposedly said each time an Internet marketer uses the word "curator" real curators kill a kitten. Popova was being dramatic, but I take her point. 

Our "curation" is digital curation - the active filtering, theming and organizing of a monster fire hose of content pointed at all of us. Our ability to read and make sense of the world may mean we are all "curators". A contemporary life requires curation. 

Wish I could plan my day to create another piece of content as well received and helpful as this Curatti.com post, but it doesn't work that way. Better to focus on digging the ditch that needs digging than worrying too much about "viral marketing" or "legacy" content (is my thinking :). M  

 

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