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Marty's fist Free Internet Marketing Consulting Office Friday discussed how to become a social business with Alleydog.com.
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Realized a couple of things today about social process, about how to start small and build. Not the way I would do it, I'm all in, but all in freaks people out.
Testing and pilot programs allow the perception of incremental acceptance. Which would you rather do? Jump into a cold lake or ease your way into it? I'm a jumper but respect people who must ease in too (don't understand, but have empathy for LOL).