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![Fans Create Cash [+ Marty Note on CQS Innovation] | Curation Revolution | Scoop.it](https://img.scoop.it/UxL_OKzml1pFxZ-CQEwC8Tl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Last month Jackie wrote a post on her blog with a pretty significant business nugget that I think a lot of people missed: “Dell has been using the Net Promoter Score (NPS) to measure customer...
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Great article and I would add our experience at Atlantic BT. I'm Atlantic BT's Marketing Director and we've done an interesting thing with NPS (Net Promoter Score).
Our founder, Jon Jordan a pretty brilliant guy, saw a drift happening in longer bigger projects. Some of the complex mobile and web development we do could take months. During that time the original vision could begin to drift.
Several years ago he stopped the long project drift with two ideas:
* Agile Project Development.
* Continuous Quality Score (CQS).
CQS is a white label of Net Promoter Score. Our weekly survey asks a single question on a 10 point scale, "Would you recommend Atlantic BT?". We handle CQS the same as NPS. If a low score comes in a fire brigade puts out the fire.
Continuous Quality Score helps save projects and relationships because Fans do create cash and our biggest fans always come from people we've worked with.