Julius Talvik is co-founder and Chief Innovation Officer of Unison, a brand innovation company in Washington, DC, that develops physical and digital products for companies around the world.
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Florinel Nicolai Deciu's curator insight,
April 17, 2013 1:45 AM
Learn the Art of Authenticity. Being a humanized brand means learning the art of authenticity. It means being genuine, being passionate about whatever it is your brand is and does. |
Penelope's curator insight,
July 5, 2013 3:47 PM
This article is very timely, as I have been working on a logo design for http://PhilosBooks.com, which will be shown on the website very soon. Please let me know what you think once you take a look at it!
As an author, you are a brand whether you like that fact or not. If you have a logo that pops, and every time people see it, they will think of you, you are ahead of the game. Make sure it is relevant, eye-catching, and brands you and your books. You can then place that logo on every single one of your book covers.
***This review was written by Penelope Silvers for her curated content on "Ebook Promotion and Marketing"***
Link to the original article: http://www.creativeramblings.com/guest-post-10-logo-design-principles/
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