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Going to the Game, to Watch Them All on TV New York Times The Jaguars realize that in the fight for fans' attention and wallets, their competition is not just from college football and other sports, but from fantasy football, social media and the...
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Great post here about how a marginal franchise can turn a trend in its favor. Jacksonville may be years away from a Super Bowl, but their entrepreneurial owner will find a way to win.
Retailers should take notes. Instead of bannign mobile devices Jacksonville helps fans stay up with their fantasy team. This means even if the Jaguars are getting pounded fans can still have a great experience.
The other not so hidden point of this NYT post is the game has moved. Don't get caught napping. If you think the game is X because it has always been X...well good luck with that. There is at least 3 new games in every business vertical now. Know your 3 new games and find ways to coopt them in your favor.