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Contests and Games Online and Mobile Revolution.
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Proof Content Is Traffic Is Money Atlantic BT

Proof Content Is Traffic Is Money Atlantic BT | Must Play | Scoop.it

Wonder if highly engaging content such as contests and games pay off? Yes is the undeniable answer to that question as this study from Atlantic BT shows. 

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Scooped by Martin (Marty) Smith
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Contest and Games Manifesto

Contest and Games Manifesto | Must Play | Scoop.it

Gamer's fist design by Sean Mort http://www.seanmort.co.uk/

Martin (Marty) Smith's insight:

Contests and Games Revolution
If the first web revolution was publishing, the second ecommerce, the third social connection then the fourth may be dedicated to contests and games. Powered by the ubiquitous mobile web, contests and games may be the stickiest content.

 

Look around. Does anyone just stare out into space anymore? Doubt it since most are staring down at their phone or pad. The death of free time and our ADD need to be stimulated at all times is powering the Contests and Games Revolution. 

Once our smart phones are never more than a few feet away 24/7/365 life changes. Once Google demands that relevant content should truly and finally be KING and Internet marketing changes as profoundly as it is right now we lucky few Internet marketers must change too.

Content may be KING, but not all content is equal. We need content that springs legs and walks around the world. Internet marketers need content that brings our hard won visitors back, keeps their engagement high and word-of-mouth flowing.

The Contests and Games revolution is about how to change your Internet marketing, how to be a part of this new mobile inspired, phone as game console, marketing revolution. In addition to discussing gamification the Contests and Games Revolution will share examples of cool contests and games. 

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