"We all want to create customer value. But do you know which of these 30 ways you are actually achieving that and how it impacts your success? ...."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Focus on needs, not breakthrough ideas. Source: The 30 Things Customers Really Value Executive teams often struggle to land innovations that will significantly grow the business ..." 
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