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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Successful consumer marketing in China is, in many ways, as much art as science. It combines a sophisticated understanding of local perceptions and preferences with a willingness to embrace unconventional strategies and the best new technology..." 
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Scoop.it!
"Fluid, hyperconnected and highly personal; how can brands tap into today’s urban tribes? ..."
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