consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Can You Know a Man’s Secrets Based on the Brands He Uses?

Can You Know a Man’s Secrets Based on the Brands He Uses? | consumer psychology | Scoop.it

"Marketing wizards dispense dating advice based on shopping habits..."

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MISC Magazine | Style Segmentation and the Global Consumer

MISC Magazine | Style Segmentation and the Global Consumer | consumer psychology | Scoop.it

"...Consumer typologies or psychographics tell us that most consumers fit into groups or personalities shaped by behavior, preference and other markers that guide how they make choices. Brand consciousness, price sensitivity, rational vs. impulsive purchasing practices and other criteria determine who fits where..."

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