consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Alibaba Sans typeface offered to businesses looking to rebrand

Alibaba Sans typeface offered to businesses looking to rebrand | consumer psychology | Scoop.it

"Chinese e-commerce giant Alibaba has released a custom typeface of two fonts, which its partners, sellers and consumers can use free of charge ..."

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How Typefaces Influence Perception and Persuasion

How Typefaces Influence Perception and Persuasion | consumer psychology | Scoop.it

"Words possess an extraordinary amount of power and the ones we choose can have a major impact on response and results..."

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Michael Rost's curator insight, August 17, 2013 4:22 PM

Fonts are like dialects...

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The elements of elegance: What makes design 'sophisticated'?

The elements of elegance: What makes design 'sophisticated'? | consumer psychology | Scoop.it

"The design elements that go into high-end branding and exude sophistication ..."

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