consumer psychology
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Real-life consumer psychology – with a touch of technology
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Definitive data on what poor people buy when they’re just given cash

Definitive data on what poor people buy when they’re just given cash | consumer psychology | Scoop.it

"It is increasingly common for governments to give poor people money. Rather than grant services or particular goods to those in poverty, such as food or housing, governments have found that it is more effective and efficient to simply hand out cash. In some cases, these cash transfers are conditional on doing something ..."

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How big tobacco lost its final fight for hearts, lungs and minds

How big tobacco lost its final fight for hearts, lungs and minds | consumer psychology | Scoop.it

"With a high court ruling spelling the end for cigarette branding in the UK, the industry has lost its last tool to entice young customers to take up the habit ..."

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How technology is changing the cigarette business

How technology is changing the cigarette business | consumer psychology | Scoop.it

"Recent advancements in technology has turned the cigarette business on its head. We're now seeing electronic cigarettes use social media to take over ..."

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Tobacco companies are savvy about the power of branding

Tobacco companies are savvy about the power of branding | consumer psychology | Scoop.it

"Cool design. But not that smart. Asbestos BillIn 1952 the first paper was published linking smoking with death..."

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Talking cigarette packs to encourage quitters - Scotsman

Talking cigarette packs to encourage quitters - Scotsman | consumer psychology | Scoop.it

"Smokers could soon be experiencing a new, unwelcome side effect to their unhealthy habit – hearing voices.

Scottish researchers have created talking cigarette packets which inform addicts of the risks of tobacco use in case they had missed the prominent health warnings and gory pictures which already adorn the products..."

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Tobacco, fast food in easier reach of minority and low-income students

Tobacco, fast food in easier reach of minority and low-income students | consumer psychology | Scoop.it

"Compared to schools with mostly white students, schools with higher numbers of Hispanic, black, and low-income students ..."

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CVS Health's marketing chief on turning the pharmacy brand into a healthcare player

CVS Health's marketing chief on turning the pharmacy brand into a healthcare player | consumer psychology | Scoop.it

"When CVS Health announced two years ago it will no longer sell or stock tobacco-related products, it was a game-changing move for the Woonsocket, R.I.-based brand, one that even received accolades from first lady Michelle Obama ..."

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The impact of plain packaging on brand experience (and loyalty) is revealed - World Trademark Review (subscription)

The impact of plain packaging on brand experience (and loyalty) is revealed - World Trademark Review (subscription) | consumer psychology | Scoop.it

"New research has revealed that, following the introduction of plain packaging legislation in Australia, long-term smokers are ..."

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Health minister wants to curb fruit-flavoured tobacco | Toronto Star

Health minister wants to curb fruit-flavoured tobacco | Toronto Star | consumer psychology | Scoop.it

"New report shows that teens like fruit-flavoured tobacco products..."

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