"Why is it that most technology companies don't know how to market their products? ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"There are thousands of technology companies all over the world, and several of them have very creative and catchy logos that make them more recognizable to consumers ..." 
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Scoop.it!
"When pop icon Taylor Swift objected to Apple’s decision not to pay her royalties during the first three months of the tech giant’s new music streaming service (it reversed that decision within a day), it was the latest example of Apple attracting ..."
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"Luxury brands should take a page from technology companies like Apple and adopt 'ecosystem models' to develop new markets, channels and products, advises a recent report by The Boston Consulting Group..."
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