consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Never forget a face? Can't stand coffee? You may have Super Senses - Daily Mail

Never forget a face? Can't stand coffee? You may have Super Senses - Daily Mail | consumer psychology | Scoop.it

"From intense colour vision, to heightened powers of taste, or an ability to never forget a face, there are people whose senses are hugely heightened compared with most people's ..."

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People really think Miller Lite in vintage-style cans tastes better

People really think Miller Lite in vintage-style cans tastes better | consumer psychology | Scoop.it

"Logic tells us it’s impossible for the label on the outside of a container to affect how that product tastes. Human thought processes don’t always follow logic, though ..."

Jade Nicole Burman's curator insight, September 3, 2014 3:44 PM

As a public relations, it's our job to find out what appeals to the public and what doesn't in order to keep good feedback up. This article pertains to what i'm learning in the sense that it was probably a pr professional that went out and found out exactly what people love about this product in order to keep the positive feedback up.