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Real-life consumer psychology – with a touch of technology
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Day of the Dead, Dia de los Muertos, goes mainstream for retailers

Day of the Dead, Dia de los Muertos, goes mainstream for retailers | consumer psychology | Scoop.it

"The Mexican holiday surrounds death, but it’s a time to celebrate life with loved ones. Learn more about the holiday that’s gaining traction in the U.S. ..." 

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The meaning behind Day of the Dead

The meaning behind Day of the Dead | consumer psychology | Scoop.it

"Sugar skulls at craft stores and processions in James Bond movies — the imagery associated with Day of the Dead has spread through the U.S. and often the line between it and Halloween is blurred for many Americans ..."

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