consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Vain, deluded, indecisive, biased: The "average" Australian consumer ... - Science 2.0

Vain, deluded, indecisive, biased: The "average" Australian consumer ... - Science 2.0 | consumer psychology | Scoop.it

"The "average" Australian according to statistics is a 37 year-old woman with two kids, a mortgage and three bedroom house ..."

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There is no such thing as a typical emerging market - Telegraph.co.uk

There is no such thing as a typical emerging market - Telegraph.co.uk | consumer psychology | Scoop.it

"But look a little more closely and it is clear that the very concept of emerging markets is unhelpful as an investment catch-all ..."

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'Dad' gets a makeover in Super Bowl ads - CNN

'Dad' gets a makeover in Super Bowl ads - CNN | consumer psychology | Scoop.it

"A handful of brands will portray dads as caring, loving parts of their children's lives in this year's Super Bowl, and fathers say it's about time! ..."

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An Incredible New Guinness Ad Breaks The Industry Stereotype

An Incredible New Guinness Ad Breaks The Industry Stereotype | consumer psychology | Scoop.it

"A new ad for Guinness positions the product as the beer for men of kindness and character..."

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Neil Gains's curator insight, September 8, 2013 5:45 AM

An interesting take on beer and buddies from Guinness