consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Stating the obvious: Consumers won't pay extra for smart appliances

Stating the obvious: Consumers won't pay extra for smart appliances | consumer psychology | Scoop.it

"Consumers have spoken. About 30-percent of those surveyed would rather have smart controls to make their "old" appliances "smart", rather than paying extra to purchase "smart appliances ..."

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You can't avoid the 'Internet of things' hype, so you might as well understand it

You can't avoid the 'Internet of things' hype, so you might as well understand it | consumer psychology | Scoop.it

"For pretty much anyone in the Western world, the Internet is not only ubiquitous, it's practically inescapable ..."

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