consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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How the Inflation Reduction Act can save you money: A consumer's guide - The New York Times

How the Inflation Reduction Act can save you money: A consumer's guide - The New York Times | consumer psychology | Scoop.it

"Whether you are renovating your home, upgrading appliances or buying an electric car, this guide can help you take advantage of savings from the Inflation Reduction Act ..."

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McDonald's is doubling down on deals and inexpensive breakfast to win over budget shoppers as the gap between rich and poor grows in America

McDonald's is doubling down on deals and inexpensive breakfast to win over budget shoppers as the gap between rich and poor grows in America | consumer psychology | Scoop.it

"McDonald's needs to win over budget shoppers to attract more customers, with the chain adding new local deals and inexpensive breakfast options ..."

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Secondhand clothes are a threat and an opportunity

Secondhand clothes are a threat and an opportunity | consumer psychology | Scoop.it

"If you’re an off-price retailer like Burlington Coat Factory, Ross Stores or TJ Maxx, this is a pretty good time in your corporate history. Physical retail stores are having a tough time generally, but overall trends are moving in your favor ..."

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Five tech tools to help you get the best prices

Five tech tools to help you get the best prices | consumer psychology | Scoop.it

"Use these tech tools to compare prices and find the best deals when you shop online and in stores ..."

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Hard times hurt many in SA - Cape Times

Hard times hurt many in SA - Cape Times | consumer psychology | Scoop.it

South African consumers who are battling to make ends meet have a dismal savings rate… "

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Five reasons people fear frugality–and why that stigma is wrong

Five reasons people fear frugality–and why that stigma is wrong | consumer psychology | Scoop.it

"When Sarah and I first moved into our new house in 2007, the inaugural electric bill was shocking to us. It was way higher than what we were used to from the days of our tiny apartment. Our old energy bill was around $80 a month–this was over $300! ..."

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How op shops shed their stigma and won the hearts of hip, eco-conscious consumers - ABC News (Australian Broadcasting Corporation)

How op shops shed their stigma and won the hearts of hip, eco-conscious consumers - ABC News (Australian Broadcasting Corporation) | consumer psychology | Scoop.it

"Once an economic necessity for the poor and needy, thrift shops have found a place in the hearts of hip, eco-conscious consumers. But their road to the mainstream has been a long one ..."

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Here's how Ebates and other cashback sites really work | HuffPost Life 

Here's how Ebates and other cashback sites really work | HuffPost Life  | consumer psychology | Scoop.it

"Wondering whether you can actually save money while online shopping? Read on ..."

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Do self-serve checkouts add up for business?

Do self-serve checkouts add up for business? | consumer psychology | Scoop.it

"While self-serve registers save businesses in staff costs, are those gains really worth the related pain? ..."

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Amazon charges non-Prime members more at physical bookstores, hinting at new retail strategy

Amazon charges non-Prime members more at physical bookstores, hinting at new retail strategy | consumer psychology | Scoop.it

"Cashiers at Amazon's physical bookstores now ask each customer the same question: Are you a Prime member? That's because Amazon recently implemented a new ..."

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South Africa’s cautious consumer | McKinsey & Company

South Africa’s cautious consumer | McKinsey & Company | consumer psychology | Scoop.it

"In light of the country’s challenging economic environment, how can consumer-goods companies and retailers succeed in South Africa? ..."

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Don't be afraid to buy store-brand food, Consumer Reports says - TODAY.com

Don't be afraid to buy store-brand food, Consumer Reports says - TODAY.com | consumer psychology | Scoop.it

"Store-brand foods can save you a bundle at the supermarket—but are you trading quality for price if you substitute them for those name-brand favorites?..."

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