"Although chatbots can outsell human employees by four times, purchase rates were found to drop by more than 79% when the consumer realized they were talking to a bot, according to a new study. ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Travel Retail sales passed the €2bn milestone for the cosmetics company..." 
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"If you want to differentiate your brand, improve your sales, and create a better connection with your customer, you'd better get up to speed on "haptic marketing" stat. The future may just take a page from the past ..."
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"Malls are crowded with holiday shoppers from Mexico like Cesar Robles, who drove three hours from Chihuahua City with his family hoping to find sale prices ..."
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"If department stores can’t break their addiction to discounting, designer brands want to help ..."
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"Consumers have started spending again, but that doesn't mean they'll buy just anything ..."
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"The right micro-influencers will boost your SEO, increase sales, and create buzz for your brand. But who are they and how do you find them? ..."
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"Minecraft creators revealed the game has now been sold more than 100 million times – and a few copies have even made it to Antarctica.The figures combine sales from PC, console, and mobile ..."
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"Slide shows and presentations are here to stay and are getting more elaborate. Check out this big list of presentation tools for sales and marketing ..."
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"Researchers find that a positive culture boosts performance, but performance alone doesn’t create a positive culture ..."
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"Diet Pepsi will ditch Aspartame after a consumer backlash crushed sales ..."
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"The single most important factor in the success of an advertisement is this: Does it stimulate consumer conversation and sharing? Nothing else matters as much ..."
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"Nike sees the opportunity to grab a greater share of the women's athletic apparel and sneaker market, something it hasn't focused on ..."
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"Instagram Stories continues to roll out new features, however the shoppable Instagram Stories stickers might be the most exciting for businesses yet. Find out how to drive sales and reach your Instagram marketing goals with this new feature! ..."
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"Here is what you need to know about Estée Lauder's China strategy, which has proven very effective in boosting the brand's sales in the region ..."
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"Heading to the Boxing Day sales? Show a little compassion for retail staff, writes Deirdre Fidge. You'd be surprised how much abuse they endure ..."
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![The ultimate list of 250+ marketing statistics [new data] | consumer psychology | Scoop.it](https://img.scoop.it/_nK-hDOLLHTMgg_CSYXrMzl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
"Discover over 250 data points on search engine optimization, content marketing, email optimization, sales and marketing alignment, and more ..."
Leona Ungerer's insight:
Report available for download
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"British American Tobacco is offering to buy Reynolds American Inc. in a $47 billion deal that would create the world's largest publicly traded tobacco company and attempt to make up for a decline in smoking in the U.S ..."
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"Nestle is counting on new products and price increases in the second half of the year ..."
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From
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"For $1.19 an hour, you can have more customers than you've ever seen in your life ..."
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"Company suffers multi-million pound losses after sparking storm of protest
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"Do you have a smartphone? Do you like your smartphone and want to keep it going as long as possible? Now that U.S. ..."
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"It’s been 60 years since the first TV ad was broadcast in the UK. In that time, we’ve moved from the innocent grainy black-and-white “Tingle of Health” of Gibbs SR toothpaste, to the sophisticated hyper-reality of 4K TV and beyond, in lock-step with developing communications technologies ..."
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"Sales of hand sanitizer surged during the Ebola scare, increasing about 56 percent in October 2014 over the previous year, according to data from IRI, a market research firm ..."
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