Consumer Reports: Watch out for food label puffery | consumer psychology | Scoop.it
From www.komonews.com - August 21, 2013 2:40 AM

"You may be tempted to toss things in your shopping cart, such as a butter blend that "helps block cholesterol," candy and soda touting antioxidants, and plenty of foods that say they're "natural." But Consumer Reports ShopSmart says not so fast..."

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