"The China Consumers Association said KFC's Dimoo toy doll collectibles encouraged "irrational and excessive" food consumption and waste ..."
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consumer psychology
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+8 today
Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Wieden + Kennedy creates the first Harland-quin tale, a 96-page story about passion, mysterious pasts and surprisingly little chicken ...." 
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"McDonald's Sweden is launching a promotion that invites kids to turn Happy Meal boxes into virtual-reality viewers. Dubbed Happy Goggles, some 3,500 of them will be made available at 14 restaurants over the weekends of March 5 and March 12. ..."
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"Although influencer marketing is sometimes touted as a newer technique, taking advantage of the way social media has created individuals with incredible online reach and influence, it is – at heart – an old school marketing technique ..."
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"Online menswear retailer Mr Porter released a short video based on beloved British children’s book and television series Mr Benn to appeal to consumer nostalgia during the holiday season..."
Belkacem Nabout's curator insight,
December 20, 2013 3:45 AM
"S" une arnaque ? "S" sincère ? A vous de voir !
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"In its first partnership with a major motion picture, Warby Parker -- the online marketer of trendy eyeglasses -- has teamed with Warner Bros. for a promotional tie-in to the upcoming reboot of the "Superman" movie franchise, “Man of Steel.”
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"Seeing the future as more DTC and under its control, Nike has decided to stop selling on Amazon’s marketplace after a two-year experiment ..."
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"Find out which retailer advertising tricks are banned by the Advertising Standards Agency, and how to spot a promotion that might be too good to be true ..."
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"Everyone has fallen back in love with Bridget, the daffy diarist played by Renee Zellweger, who is older, almost wiser and accidentally pregnant by one of her two lovers, writes JAN MOIR ..."
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"Evidence suggests a little colour can go a long way when it comes to your career ..."
Alex O'Dell's curator insight,
February 17, 2016 4:07 AM
Another thoughtful Colour Experience because at Ucolor we put U before the colour.
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"Ever wanted to suddenly take a trip to the most random place possible?..."
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"In “The Internship,” a comedy movie starring Vince Vaughn and Owen Wilson as Google interns, Google’s products and perks make cameo appearances and some lines sound as if they were written by the marketing department..."
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