"Buying a T-shirt sounds simple enough. But when you consider that one in four Americans have a job in retail, that shirt represents a network of careers ranging from creative development to logistics pros..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Companies that empower consumers by involving them in important processes such as product development shouldn't also try to influence them through social media, according to a new study in the Journal of Consumer Research..." 
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