consumer psychology

"The 96th Academy Awards will be broadcast on ABC, but you can also watch it on streaming. Jimmy Kimmel hosts the star-studded event ..."

"Havas weaves footage from the film into holiday spot ..."

"E.T. is a movie with a heart. The special effects are minimal. What counts is the story, and the boy and his friend at its centre ..."

"The Marvel universe is expanding with new heroes in new films and shows that break new boundaries and tackle new genres ..."

"Netflix and TikTok have supercharged fame ..."

"Since the release of Star Wars 40 years ago, film merchandise has been big business. Now, sales seem to be sliding. What does this mean for the franchises that rely on toys for much of their profits ..."?

"The researchers were able to identify distinct seismic signals for each Taylor Swift song using spectrograms. ..."

"From sexy series like The Idol to outrageous comedies like South Park, these shows proved to be the most controversial TV shows ever aired or streamed ..."

"There have long been superhero products aimed at children. But now the characters are being used to hawk vitamin supplements and beer to older consumers ..."

"GIFs are growing in prominence as a way for brands to drop into the bloodstream of the internet, according to a new report ..."