This is how Spotify could become a next generation record label [Mark Mulligan] | consumer psychology | Scoop.it
From www.hypebot.com - October 25, 2016 12:58 AM

"Spotify’s future is going to be much more than being the future of music retail," says industry analyst Mark Mulligan, who expects "Spotify to lay the foundations for a bold platform strategy that has the potential to change ..."