consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Why the fight for plus-size mannequins matters

Why the fight for plus-size mannequins matters | consumer psychology | Scoop.it

"Parson's student Nayyara Chue demanded more plus-size mannequins at her school. Her concerns echo what others like Tim Gunn are saying about the fashion industry: It's turned it's back on plus-size women and that's not OK ..."

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Macroeconomic machine dreams

Macroeconomic machine dreams | consumer psychology | Scoop.it

"Many mainstream macro-economists  hold on to the hope that they will not be doomed forever to always ‘fight the last war,’ but instead, building on timeless microfoundational rules — Lucas ‘deep ..."

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Models are raising their voices, and their profiles, online

Models are raising their voices, and their profiles, online | consumer psychology | Scoop.it

"No longer voiceless mannequins, today’s crop of supermodels reflect the values of the millennials who have embraced social causes and social media ..."

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Fashion Brand Lets Models Go Un-Photoshopped And Makeup-Free

Fashion Brand Lets Models Go Un-Photoshopped And Makeup-Free | consumer psychology | Scoop.it

"We're just as tired of overly-retouched ads as the next girls, so we've been championing Rag & Bone's DIY Project since it started back in 2011..."

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Brand Backlash: The ugly truth about beauty

Brand Backlash: The ugly truth about beauty | consumer psychology | Scoop.it

"It's the marketing truism very few retailers are willing to admit out loud: we want only attractive and stylish people associated with our products..."

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Michael Kors on style, social media and standout models

Michael Kors on style, social media and standout models | consumer psychology | Scoop.it

"Ever since the launch of his eponymous label in 1981, New York native Michael Kors has enjoyed the status of being one of America's quintessential luxury sportswear designers ..."

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Can models succeed without social media? - Vogue.com

Can models succeed without social media? - Vogue.com | consumer psychology | Scoop.it

"Social media may be seen as mandatory for models, but there are a few standouts who are resisting living their lives through the Internet ..."

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We predict 2015's biggest fashion trends - Refinery29

We predict 2015's biggest fashion trends - Refinery29 | consumer psychology | Scoop.it

"With Fashion Week showing off clothes six months before they actually land in stores, predicting the future is less about performing feats of divination than just paying attention ..."

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Cracking the Apple Trap

Cracking the Apple Trap | consumer psychology | Scoop.it

"Is it a coincidence when your iPhone stops working just as the new models come out?..."

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