consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Instagram Stories adds no-frills photo-only posting from mobile web

Instagram Stories adds no-frills photo-only posting from mobile web | consumer psychology | Scoop.it

"Instagram really wants the developing world on Stories. They won't be able to use Instagram's augmented reality masks or share videos, but starting today mobile ..."

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Instagram post by Leona Ungerer • Mar 3, 2017 • Mobile phones in South Africa

Instagram post by Leona Ungerer • Mar 3, 2017 • Mobile phones in South Africa | consumer psychology | Scoop.it

“I finally managed to take a photo of someone using their #mobilephone, without revealing their…”

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What audio watermarks means for marketers - Chiefmarketer

What audio watermarks means for marketers - Chiefmarketer | consumer psychology | Scoop.it

"Audio watermarks—silent unique identifiers embedded within an audio or video signal—offer some unique opportunities for marketers ..."

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The myth of the rational consumer

The myth of the rational consumer | consumer psychology | Scoop.it

"The consumer purchase process involves rational evaluation of a product's features and attributes. But it is perceived emotional end-benefits that make us decide to buy ..."

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How augmented reality beauty is powering a self-expression revolution | read | i-D

How augmented reality beauty is powering a self-expression revolution | read | i-D | consumer psychology | Scoop.it

"Augmented and virtual reality could disrupt the entire billion-dollar beauty industry. How can something that exists only on your smartphone be so empowering? ..."

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The image perfectly shows the evolution of the mobile phone

The image perfectly shows the evolution of the mobile phone | consumer psychology | Scoop.it

The sizes of mobile phones over the last two decades have taken quite a strange course ..."

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Cops pose as road workers to catch drivers checking their phones

Cops pose as road workers to catch drivers checking their phones | consumer psychology | Scoop.it

"Be careful the next time you’re at a stoplight and want to get a quick peek at your phone. That friendly construction worker beside your car might actually be a cop playing dress-up ..."

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South African company randomly wiring money to consumers’ phones

South African company randomly wiring money to consumers’ phones | consumer psychology | Scoop.it

"Net1 Mobile Solutions, a South African company offering a range of financial and digital products and services, has announced a promotion that will see numerous ..."

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Researchers: Mobile phone bling may be a personal, but also cultural thing - Gant Daily

Researchers: Mobile phone bling may be a personal, but also cultural thing - Gant Daily | consumer psychology | Scoop.it

"People see their phones not as a tool, but as part of themselves, according to the researchers, who present their findings in an upcoming issue of Media ..."

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'Nomophobia' affects majority of UK - Telegraph

'Nomophobia' affects majority of UK - Telegraph | consumer psychology | Scoop.it

"More than half of people suffer from a fear of being without their mobile phone, according to a survey..."

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Attention, Shoppers: Store Is Tracking Your Cell

Attention, Shoppers: Store Is Tracking Your Cell | consumer psychology | Scoop.it

"Using video surveillance, and signals from shoppers’ cellphones and apps, retailers are tracking customers’ behavior and moods..."

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Here comes the first real alternative to iPhone and Android

Here comes the first real alternative to iPhone and Android | consumer psychology | Scoop.it

"If you talk to enough people at the Finnish mobile startup Jolla, at some point it occurs to you that the company it most resembles is Apple..."

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Reverse innovation, the developed world wakes up to mobile money 

Reverse innovation, the developed world wakes up to mobile money  | consumer psychology | Scoop.it

"Imagine a scenario where, from a simple mobile handset you could pay all your bills, transfer money to friends whether or not they have a bank account, buy mobile airtime, use an ATM without a card and complete an e-Commerce transaction safely. Imagine that you could do all these transactions simply, safely and quickly, without needing the latest Android or iPhone, and without even needing to have a bank account ..."

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Banks look to cellphones to replace A.T.M. cards

Banks look to cellphones to replace A.T.M. cards | consumer psychology | Scoop.it

"Major banks are unveiling teller machines across the country that customers can gain access to with their phones. But the technology raises new security issues ..."

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What your phone says about your personality

What your phone says about your personality | consumer psychology | Scoop.it

"Scientists have discovered that people who purchase Android phones are more honest and humble than those who pick iPhones, showing a person's mobile phone choice can display their personality ..."

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Leona Ungerer's insight:

Early research ...

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Graphic shows how mobile phone screens have evolved

Graphic shows how mobile phone screens have evolved | consumer psychology | Scoop.it

"The infographic was commissioned by Newport-based price comparison website GoCompare. It charts technological progress from the Nokia 5110 to Apple's Retina display ..."

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Nearly 90% of millennials can't stop looking at their phones when watching TV

Nearly 90% of millennials can't stop looking at their phones when watching TV | consumer psychology | Scoop.it

"When you watch TV, is your phone always within reach? More importantly, are you just listening to the TV while you fiddle around on your phone, tablet, laptop, smartwatch, web-connected crockpot? ..."

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Signals and noise - Bangkok Post

Signals and noise - Bangkok Post | consumer psychology | Scoop.it

"For the modern consumer, shopping has never been easier. You could be sitting in a taxi or standing on the Skytrain when the urge to buy overtakes you, and after a few taps on your mobile phone, you're done ..."

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What is 5G, and what does it mean for consumers?

What is 5G, and what does it mean for consumers? | consumer psychology | Scoop.it

"You may just be getting 4G on your phone, but the wireless industry is already looking ahead to 5G ..."


Via Chuck Sherwood, Former Senior Associate, TeleDimensions, Inc
MATsolutions's curator insight, March 16, 2015 9:53 AM

For those that are interested, here's a primer on 5G.

John Hallisey's curator insight, March 19, 2015 12:04 AM

for yellow journalism lesson 3/19

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Phone companies target rural India

Phone companies target rural India | consumer psychology | Scoop.it

"Mobile phone use by women is frowned on in some rural areas of India, but phone companies and women are fighting back, as David Reid reports ..."

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A supercomputer in your pocket [infographic]

A supercomputer in your pocket [infographic] | consumer psychology | Scoop.it

"...A new infographic from FoneBank looks at the modern mobile gadgets and compares them with supercomputers from decades ago. You’ll also learn something about major milestones, cost and capabilities, causes and consequences, and what the future holds...."

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Learn How Ads Get Zapped to Cellphones With This Infographic

Learn How Ads Get Zapped to Cellphones With This Infographic | consumer psychology | Scoop.it

"Even though brands such as Ford, Starbucks and L'Oréal have been testing geofencing in recent years, the location-based marketing practice is still a mystery to the grand majority of industry players (the name probably doesn't help)..."

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If You Do These Things While Shopping, Retail Workers Probably Find You Annoying

If You Do These Things While Shopping, Retail Workers Probably Find You Annoying | consumer psychology | Scoop.it

"Retail workers hate it when you walk in with headphones on, interrupt them while they are serving other customers and try and return products to save a few bucks..."

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